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melissa creative director profile
Firstname/Profession
Melissa
Art Director / Creative Director
12 Plus years Experience
Auckland, Christchurch, Wellington
14058

Represented: 15/05/14

Fuji Xerox

About Project

To Launch the Fuji Xerox Versant 2100 digital printer in a groundbreaking way, we produced an immersive marketing experience that culminated in a fashion runway event showcasing garments printed solely on the new device. At the end of the targeted 3 month launch phase, we have delivered an ROI of $77:1, an impressive 240% of our clients objective. At 5 months ROI is 105:1 and still climbing


Industries

Technology


Specialties

Art Direction, Brand Activation, Events


Client

Fuji Xerox

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Creative. Digital. Marketing. Recruitment.