- Firstname/Profession
- Pete
- Mac Operator
- 12 Plus years Experience
- Auckland, Wellington, Christchurch
-
5079
Represented: 06/07/17
Retail Press
About Project
Retail Press.
These examples all share the same journey.
A chat with the client/brand manager to nut out a brief, work up some scamps and layouts, come up with a headline, knock out some copy, scrounge up some imagery, retouch or manipulate if need be and knock up an ad, trade presenter, wobbler, poster or whatever.
It might be ‘down and dirty’ retail but I respect the skill of composing (what’s usually too many) elements into a clean, visually balanced composition that’s on brand and screams, ‘buy me now, you’re mad if you don’t’.
There’s a satisfaction in creating something from almost nothing and reassurance in having the skills to take it all from scribbled to published.
Industries
Advertising
Specialties
Concepting, Copywriting, Print
Client
Various
