- Firstname/Profession
- Meghan
- Marketing Consultant / Marketing Strategist
- 12 Plus years Experience
- Tauranga, Auckland, Hamilton
-
925
Represented: 24/04/23
Molenberg and The Black Ferns
About Project
I led the negotiation and launch of a historic partnership between Molenberg and The Black Ferns and Black Ferns Sevens rugby teams gaining national attention and drove increased brand awareness. The partnership was leveraged through-the-line which resulted in incremental sales of Molenberg bread year on year.
Industries
FMCG
Specialties
Brand Strategy, Marketing Strategy, Partnerships
Client
Molenberg
Credit
Goodman Fielder
